Live streaming: the possibilities and question marks of an expanding format

Language: Spanish (English subtitles)

The recent boom in live streaming content has opened a debate regarding the advantages and disadvantages of the possible business models that can be generated via this new trend. The independent label associations want to address this issue at the online edition of Primavera Pro. To this end, various experts from the sector have gathered to deal with points that are still unclear such as the booking of artists and intellectual property rights in this format, the characteristics of the companies proposing spaces for live streaming, and whether these actions are an alternative or a substitute for live music.